
The Vision
In support of the Toyota HBCU New York Football Classic, aligning a first with a first would be historic. The youngest black owner of an HBCU Classic collaborating with new and current black business spirit owners would send shockwaves of empowerment throughout the urban and suburban communities. The overall goal is to push the spirit brands product into as many restaurants and bars which will lead to these brands creating more jobs for the black community.
THE CONCEPT
There will be three events going on in a span of three (3) days. One event will be an “Invite Only” at a location that will only be revealed to the Title Sponsor. The other two events will be an “Open Invite” that will be held at two (2) locations in two boroughs in New York City. All three events will include a networking event, competition amongst attendees, and a Point Of Sale to generate revenue. The ambiance will be centered around the HBCU culture.